- After high school I attended Brigham Young University for a year, then served a 2-year mission to London for the LDS church. Upon returning from England I completed my undergraduate degree.
- While at BYU I met the woman of my dreams, Sharon, also a student at BYU. We were married in 1977 and a year later our son Scott was born.
- After BYU I attended Northwestern University and earned a Master’s Degree in Advertising & Marketing Strategy.
- After graduating, joined SC Johnson’s (Johnson Wax) Brand Management team in Racine, Wisconsin. Pledge furniture polish was the brand I worked on.
- After 3 years at Johnson Wax a friend I met at Northwestern sent me an ad from the Wall Street Journal about a Brand Manager job at Ore-Ida Foods (Tator Tots, etc.)
- I always wanted to live in the Rocky Mountains and though I was very happy at Johnson I interviewed for the job and they hired me – the decision was also influenced by Sharon, who was born and raised in Idaho.
- I spent 10 years in the potato business in Idaho, then met a couple of fellows who owned an advertising agency in Salt Lake City. They convinced me to give that business a try and I became a partner and moved to Utah in 1992.
- After 7 years in the agency business my 2 partners and I sold the business to a couple of newer partners and formed a brand strategy consultancy.
- We did that for a couple of years then went our separate ways. I continued with brand consulting and strategic planning and have run that business for the past 20 years, retiring last October.
- When we moved to Utah in ’92 and bought a home in Farmington, about 15 miles north of Salt Lake and have been there ever since.
- We have 4 children, 2 boys, 2 girls and 14 grandchildren.
- I love the mountains, rivers, and deserts in the west. When in Boise I started running rivers (rafting) and fly fishing and still do that as much as I can.
- Love hiking and mountain biking, especially with our kids and grandkids. We live in a neighborhood contiguous to the Wasatch Mountain range and hike and bike from our home.
- We love to travel and have been fortunate to see much of the world.
- Was planning on making the reunion but injured my shoulder which required surgery and I wasn’t in a condition to travel in October. (I did it doing yoga ☹, Sharon had been after me to start doing yoga. I promised her I would start when work slowed down, I started and blew out my shoulder. I should have started years ago).
- I’m back to doing the outdoor things I love. Would love a Somerset reunion in 2024. Would love to see classmates and catch up. Many of you were close friends and I’ve missed you and grateful for how you blessed my life.
My 50 Years
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